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25% off all swim - discount applied at checkout - happy shopping!

                                                       *** Our stores are open!  Come visit us!  SPRING LAKE - MANASQUAN - BAY HEAD ***

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Clothing

50% off select styles for a limited time!

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Spring Shirts  shop our current favorites from Rails, Bella Dahl & Velvet 

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Our favorite cutoff shorts for Summer!

accessories

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Shiraleah Lucia Bag

jewelry, bags, accessories, gifts, books, games & puzzles 

Belle Stud Earrings

Belle Stud Earrings

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20% off all jewelry, candles, books & more

seas the day

our collection of coastal inspired goods catering to locals and visitors alike

Shop customized apparel & accessories for Spring Lake.

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current fave:

soul surfer candle from commonfolk candles

Waves: Pro Surfers and Their World

Waves: Pro Surfers and Their World

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Bashfully Beautiful

Waterlily Wednesday: Meet Abbey

Waterlily Wednesday: Meet Abbey

  • February 17, 2016
  • 4 min read
Read more
Waterlily Wednesday: Meet Kelly

Waterlily Wednesday: Meet Kelly

Waterlily Wednesday - Meet Kelly!Happy Waterlily Wednesday: meet another awesome member of the Waterlily team, Kelly!
  • February 10, 2016
  • 2 min read
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Waterlily Wednesday: Meet Mallory

Waterlily Wednesday: Meet Mallory

Waterlily Wednesday - Meet Mallory

Hello everyone and Happy Waterlily Wednesday! We'd love to introduce you to Mallory, our e-commerce/ social media aficionado!

  • February 03, 2016
  • 3 min read
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