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25% off all swim - discount applied at checkout - happy shopping!

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Spring Shirts  shop our current favorites from Rails, Bella Dahl & Velvet 

jewelry, bags, accessories, gifts, books, games & puzzles 

20% off all jewelry, candles, books & more

our collection of coastal inspired goods catering to locals and visitors alike

current fave:

soul surfer candle from commonfolk candles

Bashfully Beautiful

New Spring Arrivals from Lovers & FriendsSpring wear is trickling into our stores and we have been getting tons of goodies from one of my personal favorite lines, Lovers + Friends. I honestly couldn't be more in love with this year's Spring collection. It features lots of creams and pale pinks as well as stunning scarf prints and embroidery.
Waterlily Wednesday - Meet Kelly!Happy Waterlily Wednesday: meet another awesome member of the Waterlily team, Kelly!

Waterlily Wednesday - Meet Mallory

Hello everyone and Happy Waterlily Wednesday! We'd love to introduce you to Mallory, our e-commerce/ social media aficionado!

Shopping for a cause... find out what brands like Cooper & Ella and Thirty One Bits have in common.

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